The creators of South Park entered into a deal with Viacom that will put original Southpark content into the Internet. Something they should have figured out eons ago.
Bootleg versions of Southpark, mashups and spoofs (see below) have long been available online, and it's ironic that the show's creators are playing catchup to the viral video phenomenon.
An interesting feature of the deal, rare in the entertainment industry, is that the creators get a share of the revenue (instead of a salary) and retain ownership of their work. In traditional deals, entertainment execs can justify getting a lions share plus copyrights because of the capital requirements of distribution in a mass-media setting. With digital distribution, that logic begins to disappear.
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