Friday, September 9, 2011

Back for the Future

The NIKE AIR MAG is here. Finally. As been said by Martin David of, The Nike Air Mag is no longer the "greatest shoe never made."And it is a glorious day for all sneakerheads out there - to say the least. It's about time.

Yes, the mythical shoe that Marty McFly wore in Back to the Future II is no the longer stuff of our imagination, but is an actual sneaker that is going to be sold online through public auction starting today. Each day for the duration of the ten-day auction, one hundred and fifty pairs of the 2011 NIKE MAG shoes will be made available via eBay’s Fashion Vault. The auction starts September 8, 8:30PM PST (that’s today, 9:30 AM Manila time), and will end September 18.However, only 1,500 pairs worldwide will be available for bidding in the coming days, which which will definitely hike up the price of the Air Mag. As of press time, a pair of size 11 had a bid for a whopping $75,100.000. And its only been hours since the bidding site has been opened.

The sneaker is described as follows: "The original NIKE MAG was worn by the Back to the Future character Marty McFly, played by Michael J. Fox, in the year 2015. It came alive, lit up and formed to Marty’s foot. The 2011 NIKE MAG shoe was designed to be a precise replica of the original from Back to the Future II. The aesthetic is an exact match, down to the contours of the upper, the glowing LED panel and the electroluminescent NIKE in the strap. The 2011 NIKE MAG illuminates with the pinch of the “ear” of the high top, glowing for five hours per charge." Whoa.

Good news is that all net proceeds are going to Mr. Marty McFly himself - the Michael J. Fox foundation for Parkinson's Research. In addition, Sergey Brin, co-founder of Google, and his wife Anne Wojcicki, are matching up to $50 million in funds raised for the foundation between now and the end of the year. It’s funny how a sneaker can actually be made in order to forward a great cause, and hopefully shape the future of Parkinson's research.

As for me, there is no chance in hell that I can out-bid the people out there who have been waiting like crazy for the release of the Air Mag since they first watched Back to the Future II back in 1989. For those who will get a pair, this would definitely their "holy grail." It's just nice to see how a single sneaker can change the landscape for mankind.

2015 just arrived in 2011.

Back for the future.

Bidding site:

Entry # 12

Mark Garrido

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