Thursday, September 24, 2009

So..I’m not alone..SEARCHING for LOVE…

It seems that the indefinable and unfathomable word “love” just placed the Philippines into the world news headlines.

RP has just been declared as the Love Central of the world. You don’t believe me?

Google it!

Google, the search engine giant, has become every info-seeking Web user’s one-stop-shop solution to every unanswered question. Capitalizing on the consumer’s dependence on its services, Google now lets users search what fellow users are “Googleing” with a tool aptly called Google Insights for Search.


Since Google has a “commitment to localize all of our products and services,” Insights for Search also comes in Filipino.

Formally launched in the Philippines last September 10, 2009, the Philippine-specific tool “can compare search-volume patterns across specific regions, categories, time frames and properties.” Offering a glimpse into the spirit of the times (in real time)”, this service enables one to:

  • view a forecast of future searches for many different queries,
  • watch how interest on a subject has changed over time through an animated map;
  • embed comparison charts on your website;
  • see how user interest rises and falls in a particular subject;
  • see which countries, cities, and regions are most interested in a certain topic;
  • find the most popular queries related to one’s inquiry; and
  • refine one’s worldwide Insights searches by category


The best part of it- it is for FREE. Thus, whether one is a company contemplating on launching an expensive marketing campaign, an advertiser looking to expand keyword lists, an economist analyzing economic trends, or simply an info geek just looking to settle a popularity contest between Taylor Swift and Beyonce, Google Insights for Search can help provide the answers in at no cost. Despite its limitations due to “stringent-privacy-rights-policy”, its real time data results can still very much lure scores of users.


As Google executives claim that Insights for Search reflects how offline incidents affect online behavior, it is worth to ponder on how our country has become the Love Central of the world. Why do we SEARCH for “LOVE”? Although the recent Inquirer lifestyle article endeavors to provide rationalization, there are still questions left unanswered, and more questions yet to be asked. Perhaps that is the mystery of LOVE.


Sources:



3 comments:

Emil Rey I Balaleng said...

The irony of it is that, despite these positive results, there's so much hating in this country. Down with haters y'all!
But with people like you and Emee, I'm sure there's more love to go around! ;-)

Emil Rey I Balaleng said...

With Emee at your left, Mona at your right, then Nicole...somewhere else, then searching for love in Google is no longer your option! ;-D

Ma. Lourdes C. Polido said...

iloveit. and chris o. as ola grpmate, you can't go wrong in the love dept ;p