Sunday, February 28, 2010

text to help


A US group that harnesses mobile phone technology to raise money for charities on Saturday launched text message campaigns to raise money for victims of the powerful quake in Chile. By texting the word “Chile” to a five-digit number, Americans and Canadians can make micro-donations of five or ten dollars to non-profit groups including Habitat for Humanity, the Salvation Army or World Vision to help Chileans recover from the 8.8-magnitude quake that rattled their country early Saturday.

This is not something new here in our country. Text Ondoy, text Red (Philippine National Red Cross), text Pasig, text PBB (ooops the last one’s not included but I’m sure it got most number of text messages haha) – are only some of the examples of how organizations take advantage of technology to pursue their objectives. Afterall, who can resist the chance of helping other people when all he or she has to do is to text.. and what's a little deduction on the load anyway? Ahh.. altruism.

What caught me by surprise is an article I found in the Internet entitled “Text Alex.” PBB has just ended so who the hell is Alex?

Negrense Senatorial candidate lawyer Alex Lacson on Thursday launched "Text Donate to Alex" in Bacolod City designed to support his political campaign for the May 2010polls.
Lacson said that his political party does not have enough money to fund for their campaign especially to pay for national advertisements. He said he wouldn’t want to ask donations from big businessmen but rather to the Filipino people because he would like to serve them and not the interest of those tycoons and taipans once elected to the senate.

Okay. Maybe he should ask the cellphone networks to donate their share in this project.. and then surely, he will have more money for his campaign. Hehe.

- Glaisa PO
(entry no. 16)

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