There is news that a group of Stanford-based scientists are developing an email system that figures out a particular recipient of email and finds them whether or not senders know the addresses.
According to the group, instead of sending merely a string of characters, you describe the person you want to receive the email. This semantic technology analyzes phrases and relationships between words, and then searches the internet to find the intended email recipients.
So, for example, if I want female law students of the Philippines to receive my advertisement regarding the HYLA, then I would indicate such description in my message. Then, ideally, only they could receive such email, saving other people from annoyance that I have brought their inboxes.
With respect to the concerns of "semantic spam", the defenders of the system say that there would be less need for spam because instead of sending the email to everyone, you send it to people who actually might be interested in what you sent.
Makes sense to me.
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Maria Cristina Yambot
* Haydee Yorac Leadership Award. Deadline for submission of nomination is on Feb. 14, happy Valentines day.
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