Monday, February 16, 2009

Not Every Juan Can Fly

Cebu Pacific boasts of cheap air fares that are affordable, hence their tagline, “Now Every Juan Can Fly”. I agree that sometimes they do have incredible deals, such as that one time when my sister bought an “all-in” round trip ticket from Manila to Zamboanga for only 456 pesos (inclusive of taxes & surcharges). But I don’t agree that because of this, every Juan can fly. For starters, not every Juan owns a computer with internet access. And assuming that one can simply go into an internet café to purchase a plane ticket online, not every Juan have a credit card with which to purchase an online ticket with. Assuming again that any Juan can purchase a plane ticket from any of the Cebu Pacific ticket offices, perhaps upon finding out about the offer when reading the newspaper, chances are, by the time he/she gets to that ticket office, all the cheap fares have already been snapped up by Juans who have computers and internet access and credit cards who are able to check air fares online real-time and buy them then and there.

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